We understand your Sales & Marketing goals and needs BEFORE we recommend services that match your plans and style.Trusted Challengers are your most reliable consultants because they earn it by helping you sell more.More & Better.
"Trusted Challengers" are your most helpful Salespeople...The ones that provide unbiased direction for your internal issues from their external perspective.We are match-makers for your business development and technology options.
As Coaches, Educators, and Growth Evangelists...
We inform and connect across your ecosystem - Because...
Our Safe Debate will set you free
"Win-Win" is an understatement. Our mission is to share in mutual value by applying the most proven techniques and innovative technologies.
Our value is unleashed by removing any biased sales incentive. Compensation is ONLY through your deployment from the agreed list of vendors we will be assessing and choosing from.
We even design your AI Agents to engage with the most relevant opportunities for short term deals and long term customer success.
Let's acknowledge opportunities and issues across your company, your industry, and in adjacent markets.
Our mission is the relentless commitment to end-to-endless value. We align and interoperate for efficiency of production and promise. NO SILOS as we acknowledge contributions and conflicts.Remember that great Customer Experiences come from consistent engagement across buyer journeys and your company's systems.
David demonstrates a recent session in this outtake:
Think about your best team... Each of you earned each other's trust AND were challengers of "best practices" (which usually are not anymore).You strived for better methods across your projects, including business development. You appreciated this in a world where opportunities go to the most adaptable methods and models. We have people like that.
3 PROMISES Between Buyers and Trusted Challengers
1) BUYERS INSIST that their sellers be customer success advocates and problem-solvers that maintain an agreed-upon level of interaction to insure consistency of promise … for end-to-endless customer success.
2) SELLERS UNDERSTAND, acknowledge, and disclose a holistic assessment of:
the client's real needs
the real buying decision process
across their company and adjacent intersections
their actual experience solving problems and what still needs solving
their own team’s strategy between Product, Marketing, and Sales
2) SUCCESS = Increasing value = Retention = Cross selling opportunities
These deeper insights provide opportunity for new functions, products, and 3rd party partners. As part of Account-Based Marketing and “flipping the funnel,” you accommodate the need for support and collateral throughout the customer journey buying process.
A few concepts for our next conversation:
Customer Success Advocates
Impartial Advisors
Conscientious Consultants
Your thoughts are welcome.We are constantly developing new methods and models to solve problems with real-world tests and optimization.
Want one? Great...
Are you one? Great!
Contact Us
The David Cutler Network
DavidCutler.net[email protected]
617-331-7852Suggest any time or use my Calendar to Zoom into your plans.
